Haute Holidaying in Southern France

Haute Holidaying

The clement climes of Southern France have appeal beyond the annual flashbulb popping and red-carpet posing of the Cannes Film Festival. The Cote d’Azur is the originator of rustic glamour: a sun-drenched, pine-dotted stretch of Mediterranean coast, favoured by the jet-set and a veritable catwalk of sartorial sophistication.


St Tropez

St Tropez: the destination for summer statementwear. Inspired by French New Wave and seaside chic, the collection is home to a host of vintage-leaning jacketings. Striped finishes come in beach-bright pink and blue, and the plains are lightly textured for some dashing detail.


Packing Tips

Complete every outfit with sunglasses – wayfarer style will work for every occasion. A striped breton T-shirt avoids cliché and looks right at home on the Riviera, dressed up under a tailored suit, or dressed down with chinos for a casual lunch. A white linen shirt is another elegant all-rounder, to be worn by day or night. Comfortable deck shoes, white canvas trainers and Med-chic loafers are the French-coast footwear favourites.


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